The Spa business today is a comprehensive term including different types of spas, sizes, services and environment. In fact, the different spa categories or spa classification - such as day spa, destination spa, resort spa, hotel spa, etc- fall better into the Wellness Industry as a whole. By the other side, the wellness industry has four basic areas or categories where spas may be classified: Lodging and Travel, Fitness and Nutrition, Esthetics and Health care.

Vita Spa 07 - Spa & Medical Spa - Expo & Conference

La Expo y Conferencia Vita Spa 07 se llevó a cabo el pasado viernes 10 y sábado 11 de agosto in Buenos Aires, Argentina. Es el primer congreso oficial realizado por The Day Spa Association Latinoamérica y The International Medical Spa Association Latinoamérica, y fué organizado conjuntamente con la revista Vita Spa.

El evento ofrecio diferentes conferencias con información y experiencias muy interesantes sobre la industria del spa, concentrándose en el negocio de los Day Spa, los spa médicos y los spa de hoteles y resorts.

Es relevante destacar las presentaciones realizadas por la Sra. Hannelore Leavy, Presidenta de The Day Spa Association, y del Sr. Eric Light, Presidente de The International Medical Spa Association. Hannelore Leavy realizó una presentación acerca de la industria de los Day Spa, su evolución, situación actual y futuro, mientras que Eric Light concentró su presentación en las tendencias del consumidor en la industria del spa.

Otras presentaciones realizadas por disertantes de reconocida experiencia en el mercado de Spa, se relacionaron con el negocio de spa en América Latina, el perfil de los consumidores, el mercado de los Spa Médicos, nuevos equipamientos y tecnologías, experiencias en el mercado spa de hoteles y resorts en Mexico, experiencias de Day Spa en Argentina, ventas de productos retail en los spas, marketing para spas, imagen y marcas de spa, franchising de spa y servicios de nutrición para spa, entre otros temas.

El gerente de Aloetrade America, -propietaria de los servicios y marcas de Aloe-Spa Salute per Aloe-, Dr. Daniel Avaro participó activamente del Congreso y las Conferencias. Tuvo encuentros con los principales personalidades de la industria e intercambio de ideas con propietarios de spa, inversores de spa y otras personas relacionadas a la industria de spa en la región de America Latina.

Vita Spa 07 - Spa & Medical Spa - Expo & Conference

Vita Spa 07 was held on August 10th and 11th in Buenos Aires, Argentina. It was the first official congress of The Day Spa Association Latinoamérica, The International Medical Spa Association Latinoamérica and the Vita Spa local magazine. The event offered seminars and conferences with interesting information and experiences into the spa industry, mainly for the day spa business, medical spas and resort hotel spas.

Worth to mention were the presentations made by Mrs Hannelore Leavy, President of The Day Spa Association, and Mr. Eric Light, President of The International Medical Spa Association. Hannelore Leavy made a presentation about the Day Spa Business, its evolution and future, while Eric Light offered a presentation on the consumer trends for the spa industry.

Other presentations were related to the Spa Business in Latin American, Customer profiles, Medical Spa industry and new equipments and technologies, Mexican Hotel Resort Spa experiences, Day Spa experiences in Argentina, retail sales at spas, marketing for spas, spa branding, spa franchising and nutrition services for spas, among others.

Dr. Daniel Avaro, Manager, Aloetrade America -the company which own, operate and franchise the Aloe-Spa Salute per Aloe Services-, participated in the Congress and Conferences. He met main personalities of the industry and exchanged ideas and experiences with spa owners, spa investors and other people related to the spa industry into the Latin American region.

Close to 200 atendees were present at the first meeting of the Latin American Spa Industry, mainly from Argentina, Uruguay, Chile, Colombia and Mexico. An exhibition was also held at the hotel premises in paralell to the Congress and Conferences.

Photo: Dr Daniel Avaro and Hannelore Leavy